Carta Rustica: A Bettino Brand

Bespoke Bindery and Stationery

The Brand Identity

At Carta Rustica, we believe that the art of writing deserves the finest materials. Our commitment to excellence is reflected in very good writing paper, designed with eco-friendly materials that honor both nature and creativity. Experience the perfect blend of comfort and sustainability as you elevate your writing journey with us.
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writing paper

Our notebooks, all refills and text blocks, are crafted from "BT writing paper". It is friendly with fountain pens, dip pens, markers, and more, ensuring a smooth writing experience without any bleeding or feathering. This paper also produces a beautiful sheen from ink...

7 colors of keychain

We embrace a rustic aesthetic as our key brand identity. Carta Rustica embodies this simplicity, steering clear the fancy. Explore our collections to discover notebook covers crafted from Italian vegetable-tanned leather and washable kraft paper.

Our premium leather notebooks feature meticulous craftsmanship. We utilize the traditional saddle stitch technique. This attention to detail not only enhances the notebook's aesthetic appeal but also ensures that it stands the test of time.

4 Steps to Order a Custom Notebook or Journal

Our custom products are minimalist, so we've made the ordering process simple and easy.

Design Your Cover

First, pick a size and color, then add unique details like a charm or personalization to make it truly yours.

Custom Your Refills

Select the best refill style for your needs: plain, dotted, lined, planner... or even submit your own layout file.

Receive Your Quote

Once all your unique specifications are finalized, we'll send you a detailed quotation for your custom book.

Production & Crafting

Upon confirmation of the order and payment, your custom notebook will be crafted and sent into production!
Submit a Request for Quotation

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Carta Rustica – Where Every Notebook is a Journey

Nestled in a quaint workshop in the heart of Saigon, skilled artisans meticulously craft every detail of our notebooks. From the rich, comforting scent of genuine leather to the silky-smooth touch of paper reminiscent of a Mediterranean breeze, each element is a testament to our dedication.

Carta Rustica is more than just a brand; it's a bridge connecting the romantic spirit of ancient Italy and Greece with the innovative soul of Vietnamese craftsmanship.

Each Carta Rustica notebook is a silent symphony, echoing the timeless beauty of Santorini's white-washed walls, the whispers of wind in Roman piazzas, and the golden glow of a Florentine sunset on terracotta rooftops. You're not just writing on paper; you're continuing your own unique story, adding chapters to your personal history.

At Carta Rustica, we don't just sell notebooks. We offer you a cherished space to capture:

  • The very first strokes of your writing dreams.
  • That heartfelt letter you haven't yet sent.
  • The spontaneous sketch of a life-changing idea.
  • Or simply a few quiet lines penned on a peaceful afternoon.

Our handcrafted leather covers serve as a protective embrace for your deepest emotions. Every subtle scratch, every stitch, tells a story—a unique mark of time, a reflection of the journey you're living. We don't strive for perfection; we strive for soul, for a product that breathes with your experiences.

Let Carta Rustica accompany you on your creative ventures. Because every word you write, every thought you ink, deserves to be treasured as a masterpiece.

We care about your writing experience

At our company, we understand that the writing experience is paramount to our customers. That's why we meticulously select high-quality materials that not only enhance durability but also provide a smooth writing surface. From the texture of the paper to the binding techniques, every detail is thoughtfully considered to ensure that each notebook and journal feels just right in your hands. We believe that when you write, it should be an enjoyable and inspiring experience.

Our commitment to design goes beyond aesthetics; it’s about creating a functional tool that caters to your writing needs. Each product is crafted with ergonomics in mind, allowing for comfortable use whether you're jotting down quick notes or penning your thoughts over extended periods. With our notebooks and journals, we aim to elevate your writing journey, making it a seamless blend of comfort and creativity.

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What our customers say

  • c
    Beautiful packaging and high quality! Best refill I have done for my Travelers notebook.
    Michelle
    A customer on Etsy
  • iusa 400x400.113838334 kbdy
    Very surprised by the quality of the refills. The paper is very good quality, the assembly of the notebook is really neat and sewn. I will order more very soon.
    Pelobate
    A customer on Etsy
  • iusa 75x75.51990868 nhf7 1
    Travelers notebook beautiful! The seller is kind and helpful, plus receiving the pen holder combined with the diary is definitely a much appreciated thing! Highly recommended!
    Elisa
    A customer on Etsy
  • review testimonial
    Perfect fitting for what I need. Quality paper & perfect size and great for customization. thank you for the gift of the pen holder!
    Wallani
    A customer on Etsy